A true wealth of skin care

New values, a new consciousness – many people are turning towards themselves on a journey of self-discovery. They are searching for freedom from stress, relaxation, health, sustainability and permanence.

A new consumer consciousness has developed along with a new target group, the so-called LOHAS (Lifestyle of Health and Sustainability). These people want to enjoy their lives to the fullest, which includes enjoying luxury. At the same time, they want to live in harmony with nature. Environmental consciousness and luxury can co-exist and are no longer mutually exclusive. Like many other trends, this one was born in the US and is being lived by many people there already, including Madonna, Julia Roberts and
Cameron Diaz.

The BABOR research laboratories have developed an extraordinary product line based on this trend. This skin care collection meets the needs of its lifestyle-oriented customers. They want natural ingredients and the assurance that the manufacturer has a commitment to the respectful use of nature and sustainability. At the same time, the product should be of high quality and reflect their elegant lifestyles. This phenomenon is also known as "green glamour".

While so-called natural cosmetics are primarily free of toxins, baborganic go one step further. It´s the new dimension of skincare.

Leave the stress of everyday life behind and experience beauty in its purest form: the baborganic treatment at the institute surprises with a soft, snowflake-like feeling on the skin and an extraordinary massage with real rock crystals. An experience of pure indulgence.